FLAME POSTS
Base Five Media Agency celebrates 10 years of innovation in South Africa’s media landscape
November 21, 2024
Imizamo Media Agency will celebrate its 10th anniversary in the lively setting of The Leonardo in Sandton, marking an important milestone on Friday. Founded in 2014 by the dynamic duo Daisy Mulenga and Tlangelani Manzini, this pioneering black female-led marketing agency has spent the last decade reshaping the landscape of South Africa’s media industry through […]
CONTINUEDetermining The Right Budget For Running A Successful Campaign
November 21, 2024
Determining the appropriate budget for your marketing campaign is a crucial aspect of achieving successful results. While there is no one-size-fits-all answer to the question of the “right” budget, understanding key factors and adopting a strategic approach can help you make informed decisions. In this article, we will explore the considerations and best practices for […]
CONTINUEChoosing The Right Influencers For Your Campaign
November 21, 2024
Influencer marketing has emerged as a powerful strategy for businesses to reach and engage with their target audience authentically. Collaborating with influencers can significantly amplify brand awareness, increase credibility, and drive conversions. However, selecting the right influencers for your campaign is crucial for achieving optimal results. In this article, we will explore the key considerations […]
CONTINUEIntegrated use of AI in media: are we betraying our audiences?
November 21, 2024
By Oratile Modiragale We find ourselves in the midst of the rapid technological advancements of Fourth Industrial Revolution where the biological, digital and physical worlds have blended. With this, the use of AI becomes weaved into our daily lives in more ways than we had anticipated. Many individuals and businesses had come to a split […]
CONTINUEWhen Globalisation Becomes An Imposed “New-Norm”: How Does It Change The Way We Do Strategy
November 21, 2024
By Ontiretse Moeng Let’s talk about where our money is going. The reality of South Africa’s advertising market is defined by an act of economic extraction. Our total digital ad-spend is now over R17.7 billion, yet an estimated R10 billion or more of that budget is finding its way outside our borders, flowing directly to […]
CONTINUEBase Five Media Agency – 10 Years of Imagining the Future of Media in SA
November 21, 2024
“Imagine the future you want, not the millions of futures you don’t”. This quote from Jitha Thathachari, entrepreneur and investor with multiple successful start-ups on his resume’ succinctly expresses the attitude of a unique and powerful partnership that launched Imizamo Media 10-years ago. Base Five Media Agency, a trailblazing black female-led marketing agency, is set […]
CONTINUEBase Five Media Agency celebrates 10 years of excellence
November 21, 2024
Media professionals from various outlets came together to celebrate a decade of impactful storytelling and innovation from Imizamo Media Agency. Base Five Media Agency’s 10th anniversary celebration held at The Leonardo on November 22, saw media professionals from various outlets come together to commemorate a decade of storytelling, creativity, and success. he event was a […]
CONTINUE702 Small Business Feature: Base Five
November 21, 2024
The Best of 702 Weekend Breakfast Guest: Tlangelani Manzini | Co-founder of Imizamo media We’re shining the spotlight on a trailblazer in South Africa’s media landscape, Base Five Media. This black, female-led marketing powerhouse is celebrating a decade of innovation, inclusivity, and empowerment. Founded by the dynamic duo Daisy Mulenga and Tlangelani Manzini, Base Five […]
CONTINUEDUT Leads Smart Robotics Lab Launch with Support from Base Five
November 21, 2024
The Durban University of Technology (DUT) today announces the launch of Africa’s most advanced Smart Robotics Laboratory, a state-of-the-art facility developed in strategic partnership with Base Five Media, the Moses Kotane Research Institute (MKRI), and the Manufacturing, Engineering and Related Services Sector Education and Training Authority (merSETA).This pioneering initiative establishes South Africa as the continental […]
CONTINUE- Base Five Media Agency celebrates 10 years of innovation in South Africa’s media landscape
- Determining The Right Budget For Running A Successful Campaign
- Choosing The Right Influencers For Your Campaign
- Integrated use of AI in media: are we betraying our audiences?
- When Globalisation Becomes An Imposed “New-Norm”: How Does It Change The Way We Do Strategy
- Base Five Media Agency – 10 Years of Imagining the Future of Media in SA
- Base Five Media Agency celebrates 10 years of excellence
- 702 Small Business Feature: Base Five
- DUT Leads Smart Robotics Lab Launch with Support from Base Five