OUR
EXPERTISE
Base Five is Media Agency that is Digitally Led with Performance at the core of our Strategies. We are engineered to Drive Impact across every channel.
Our agency solutions are rooted in our strategic base of media planning, buying and execution led by performance. We offer end-to-end turnkey media solutions focused on precision audience planning and targeting from awareness, lead generation and biddable media execution across multiple platforms. Our expertise cover ATL, seamlessly integrated with biddable digital media, social platforms, and content ecosystems. We generate leads, optimise reach, and drive measurable results through media that works harder for all budgets powered by data and automation for our brand partners. We optimise campaigns in real time, ensuring every media investment works harder and smarter.
We don’t just buy media we build systems that grow brands through performance and impact.
01
MEDIA
STRATEGY
Base Five Media isn’t just an agency, it’s a mindset, a culture, and a commitment to crafting strategic media frameworks that drive meaningful, measurable impact.
Through a blend of data intelligence, audience insight, and channel expertise, we develop integrated media strategies that connect brands to people, delivering results that matter across traditional and digital media.
This philosophy shapes how we think, how we lead, and how we deliver measurable results for Brands.
OUR STRATEGIC FRAMEWORK
We have adopted a FIVE BASE Strategy Framework that guides our media strategic funnel and approach.
Our media strategies are rooted in research, data and a clear focus on impact. Every decision is guided by one principle: Impact First.
SMART MEDIA BUYING
We plan and buy across Digital, Traditional, and everything in between with ROI always top of mind. Our client’s budget is optimized for reach, frequency, and efficiency using tools like Telmar and Nielsen, no guessing, just smart planning.
PURPOSEFUL PUBLISHER RELATIONSHIPS
Thanks to strong ties with top media owners, we unlock better rates, added value, and early access while staying platform-neutral to ensure top campaign performance.
SEAMLESS CROSS-CHANNEL INTEGRATION
We create integrated campaigns that follow your audience across screens, delivering consistent messages and a unified brand experience at every touchpoint.
02
PLANNING AND BUYING
03
CONTENT CREATION
We believe that succesfull media is not achieved in isolation. Consumers connect to brand content that is built visually, emotionally and consistent placed in channels where your audiences live and engage.
That’s why we create intentional, memorable content experiences rooted in real human needs, behaviors, and media habits.
From a single post to full campaigns or always-on ecosystems, every piece we craft is made to do more than look good, it’s built to spark emotion, drive action, and grow trust and loyalty.
We are not just creators we’re strategic storytellers. Bold in thinking, precise in execution, and focused on delivering content that earns attention and drives results.
Precision Biddable Media Buying Driven by Data, Behavior & Real-Time Insights
Our agency has a strategic biddable media execution arm that is designed to deliver performance at scale across platforms.
The team goes beyond the surface to build full biddable perfiormance campaigns using first-party data, platform analytics, media consumption trends, and behavioral insights.
Our audience mapping is guided by consumer signals, search intent, content affinity, device usage, time of day behavior, and even regional consumption patterns. We build smarter bidding strategies that align media delivery with actual audience behavior. Our bidding specialists are qualified across multiple platforms specifically Programmatic, Google, Meta and TikTok
04
BIDDABLE BUYING
05
Lead Generation
Lead Generation – A Core Performance Offering
Lead generation is at the heart of our performance media approach. We drive high-quality, converting leads through direct and digital channels using full-funnel strategies that are measurable, scalable, and outcome-driven.
Our dedicated team ensures leads are seamlessly integrated into CRM systems or dialers for faster contact and better close rates.
While we specialise in Financial Services, our experience spans multiple industries, giving us a broad view of consumer behaviour and conversion strategies.
Our lead gen capabilities include
- Direct response across social, search & programmatic
- Real-time form-based and call-back leads
- Multi-touchpoint journeys optimised for conversion
- Compliance-led campaigns in regulated sectors
- End-to-end tracking, reporting & optimisation
We don’t just generate leads — we build pipelines that convert.
07
AI BRAND SOLUTIONS
Transforming Brand Experiences with Creativity and Technology
We specialize in cutting-edge AI brand solutions that seamlessly blend creativity with advanced technology to elevate brand experiences.
Our approach focuses on delivering innovative, interactive, and immersive experiences that help our clients stand out from their competitors.
By leveraging the latest advancements in artificial intelligence, we provide dynamic, data-driven content and personalized interactions, all while offering next-level automation that traditional media services simply can’t match.
We specialize in providing high-performance quadruped and humanoid robots, designed to meet the advanced needs of industries that demand precision, flexibility, and innovation.
Our robots are engineered to deliver exceptional performance and reliability, backed by our commitment to cutting-edge research and development for multiple industry use.
Our service offering includes
Tailored Robotic Solutions that can be used to research or service purposes. We offer customised STEM and service robots engineered to meet the unique requirements of various industries from education, research, industrial automation, or specialized tasks.
Meaningful audience engagement is at the core of our social media strategies. Our team of experts manages both paid and organic social media for clients, ensuring a seamless experience across platforms. We offer tailored community management, including engagement on organic and paid content, crisis communication, and digital PR touchpoints. Our boutique influencer offering is integrated into our unique approach to social, while content planning and optimisation are closely aligned with our paid media campaign strategies.
We don’t just post, we connect. From day-to-day content planning and publishing to performance-driven paid campaigns, we ensure every touchpoint is aligned, intentional, and impactful.
06
SOCIAL MEDIA MANAGEMENT